The impact of innovative commercial technologies on students’ behaviour of an economic university

In a dynamic business environment, implementing innovative commercial technologies facilitates the winning of new competitive advantages in the retail industry, given the manifested influence on consumer buying behaviour towards commercial units, as well as the significant contribution to the develo...

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Bibliographic Details
Main Authors: Laurentiu-Dan Anghel, Diana Maria Vrânceanu, Alina Filip, Claudia Elena Tuclea
Format: Article
Language:English
Published: Editura ASE 2015-05-01
Series:Amfiteatru Economic
Subjects:
Online Access:http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2412
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