A study of return strategy under Omni-Channel retail based on Stackelberg game
In practice more and more retailers began to allow consumers to order online and pick up in store (BOPS), this paper focuses on the BOPS omni-channel model under the return strategy selection problem of the research, considering the product matching rate, online return processing costs, cross-channe...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2025-01-01
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| Series: | SHS Web of Conferences |
| Subjects: | |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2025/06/shsconf_fems2025_01002.pdf |
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