Cuteness vs. Usefulness: A Dual Perspective on Service Robot Acceptance in the Travel Industry

The integration of service robots in the travel and hospitality industry is rapidly transforming customer interactions, offering both operational efficiencies and novel guest experiences. Despite their increasing presence, there remains a gap in understanding the factors influencing tourists’ accept...

Full description

Saved in:
Bibliographic Details
Main Authors: José Maeiro, Álvaro Dias, Leandro Pereira
Format: Article
Language:English
Published: MDPI AG 2025-03-01
Series:Journal of Theoretical and Applied Electronic Commerce Research
Subjects:
Online Access:https://www.mdpi.com/0718-1876/20/1/48
Tags: Add Tag
No Tags, Be the first to tag this record!