Dampak Teknologi Komunikasi Shopee Live terhadap Affiliator Shopee: Pendekatan Technological Determinism
This research analyzes the impact of Shopee Live on Shopee affiliates using the theory of technological determinism. Qualitative approach was used as the research method through in-depth interviews with six Shopee Live affiliates. The results showed that Shopee Live creates new jobs, influences inte...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitas Muhammadiyah Yogyakarta
2025-06-01
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| Series: | Jurnal Audiens |
| Subjects: | |
| Online Access: | https://journalaudiens.umy.ac.id/index.php/ja/article/view/583 |
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