CONSUMER BEHAVIOUR OF UKRAINIAN HOUSEHOLDS: FACTORS, STRATEGIES, CHANGES UNDER THE INFLUENCE OF WAR

The results of this research are to summarise theoretical approaches to the study of behavioural strategies in consumption and to allocate and describe an approach based on assessing the impact of consumer behaviour strategies on current and future quality of life. In the context of this approach,...

Full description

Saved in:
Bibliographic Details
Main Authors: Galyna Lopushnyak, Svitlana Polіakova, Yurii Kohatko, Ivan Ryabokon, Oleksii Fomenko, Ruslan Mylyanyk
Format: Article
Language:English
Published: FINTECH Alliance LLC 2025-02-01
Series:Фінансово-кредитна діяльність: проблеми теорії та практики
Subjects:
Online Access:https://fkd.net.ua/index.php/fkd/article/view/4645
Tags: Add Tag
No Tags, Be the first to tag this record!