Determinants of technology adoption in the retail trade industry – the case of SMEs in Spain
This paper analyzes the determinants of small and medium-sized enterprises’ technology adoption in the retail trade industry. From the theoretical perspective, two types of influential factors are differentiated in this respect: the personal characteristics of the manager/business owner and the busi...
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| Main Authors: | Isidoro Romero, Juan A. Martínez-Román |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Editura ASE
2015-05-01
|
| Series: | Amfiteatru Economic |
| Subjects: | |
| Online Access: | http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2415 |
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