The Influence of City Branding, E-Wom, Attractiveness, and Accessibility on The Decision to Visit Madiun City
This study aimed to determine the influence of City Branding, e-WOM, Attraction, and accessibility on the decision to visit tourist attractions in Madiun City. The research method used in this study is quantitative, using a sample of 385 respondents with the help of SPSS25 software. The study resul...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Institut Teknologi dan Bisnis Asia Malang
2025-07-01
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| Series: | Jurnal Ilmiah Bisnis dan Ekonomi Asia |
| Subjects: | |
| Online Access: | https://jibeka.asia.ac.id/index.php/jibeka/article/view/2367 |
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