An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy
Enterprise social media (ESM) have largely gone ignored in discussions of the datafication practices of social media platforms. This article presents an initial step towards filling this research gap. My research question in this article regards how employees of companies using the ESM Workplace fro...
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| Format: | Article |
| Language: | English |
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Sciendo
2021-09-01
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| Series: | Nordicom Review |
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| Online Access: | https://doi.org/10.2478/nor-2021-0049 |
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| author | Bagger Christoffer |
| author_facet | Bagger Christoffer |
| author_sort | Bagger Christoffer |
| collection | DOAJ |
| description | Enterprise social media (ESM) have largely gone ignored in discussions of the datafication practices of social media platforms. This article presents an initial step towards filling this research gap. My research question in this article regards how employees of companies using the ESM Workplace from Facebook feel that the implementation of this particular platform relates to their potential struggles for digital privacy and work–life segmentation. Methodologically, I explore this through a qualitative interview study of 21 Danish knowledge workers in different organisations using the ESM. The central analytical proposal of the article is that the interviewees express a “digital resignation” towards the implementation of the ESM. In contrast to previous discussions, this resignation cannot only be thought of as “corporately cultivated” by third parties, but must also be considered as “organisationally cultivated” by the organisations people work for. The study suggests that datafication-oriented media studies should consider organisational contexts. |
| format | Article |
| id | doaj-art-882a2c5c48b249a2afb2dc8cf97f915b |
| institution | Kabale University |
| issn | 2001-5119 |
| language | English |
| publishDate | 2021-09-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Nordicom Review |
| spelling | doaj-art-882a2c5c48b249a2afb2dc8cf97f915b2025-02-02T15:48:50ZengSciendoNordicom Review2001-51192021-09-0142s418519810.2478/nor-2021-0049An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomyBagger Christoffer0Department of Communication, University of Copenhagen, DenmarkEnterprise social media (ESM) have largely gone ignored in discussions of the datafication practices of social media platforms. This article presents an initial step towards filling this research gap. My research question in this article regards how employees of companies using the ESM Workplace from Facebook feel that the implementation of this particular platform relates to their potential struggles for digital privacy and work–life segmentation. Methodologically, I explore this through a qualitative interview study of 21 Danish knowledge workers in different organisations using the ESM. The central analytical proposal of the article is that the interviewees express a “digital resignation” towards the implementation of the ESM. In contrast to previous discussions, this resignation cannot only be thought of as “corporately cultivated” by third parties, but must also be considered as “organisationally cultivated” by the organisations people work for. The study suggests that datafication-oriented media studies should consider organisational contexts.https://doi.org/10.2478/nor-2021-0049dataficationenterprise social mediaprivacy paradoxautonomy paradoxworkplace from facebook |
| spellingShingle | Bagger Christoffer An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy Nordicom Review datafication enterprise social media privacy paradox autonomy paradox workplace from facebook |
| title | An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy |
| title_full | An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy |
| title_fullStr | An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy |
| title_full_unstemmed | An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy |
| title_short | An organisational cultivation of digital resignation?: Enterprise social media, privacy, and autonomy |
| title_sort | organisational cultivation of digital resignation enterprise social media privacy and autonomy |
| topic | datafication enterprise social media privacy paradox autonomy paradox workplace from facebook |
| url | https://doi.org/10.2478/nor-2021-0049 |
| work_keys_str_mv | AT baggerchristoffer anorganisationalcultivationofdigitalresignationenterprisesocialmediaprivacyandautonomy AT baggerchristoffer organisationalcultivationofdigitalresignationenterprisesocialmediaprivacyandautonomy |