Zastosowanie marketingu relacji w duszpasterstwie

Relationship marketing consists in building long-term customer relationships in order to provide the customer with certain values. It aims to satisfy the customer’s needs and expectations as well as creating and fostering his satisfaction. Although the Church is not an organization which provides c...

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Bibliographic Details
Main Author: Dariusz Lipiec
Format: Article
Language:English
Published: The Pontifical University of John Paul II in Krakow 2022-03-01
Series:Polonia Sacra
Subjects:
Online Access:http://czasopisma.upjp2.edu.pl/poloniasacra/article/view/4297
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