Research of citizens' behavior in a political campaign in searching for and monitoring political advertising in The Slovak Republic
The research study thematically focuses on the behaviour of citizens of the Slovak Republic in the campaign for active search and monitoring of political advertising. The authors tried to find out the degree of effectiveness of the use of marketing tools and forms of political advertising. Among oth...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
UAB Sustainability for Regions
2021-03-01
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| Series: | Insights into Regional Development |
| Online Access: | https://jssidoi.org/ird/article/58 |
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