A multidimensional proposal of personal banking portfolio for silver economy
Purpose: To design a comprehensive proposal for consolidating a personal banking service portfolio aimed at the silver economy segment, understood as the set of economic activities directed towards meeting the needs and seizing the opportunities arising from an ageing population. Methodology: A cro...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad de Concepción
2025-07-01
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| Series: | RAN |
| Subjects: | |
| Online Access: | https://revistas.udec.cl/index.php/ran/article/view/19733 |
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