Effect size measurement in functional milk product marketing
The paper presents the application possibility of “Effect size” and Cohen’s-d index in the case of introduction of new milk products on the market. The field and online survey were used to establish the potential interest of final consumers for new functional food product of dairy company in Sloveni...
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| Main Authors: | , , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Croatian Dairy Union
2011-12-01
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| Series: | Mljekarstvo |
| Subjects: | |
| Online Access: | http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=112026 |
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