The Impact of Artificial Intelligence on Tourism Industry: A Marketing Perspective

The integration of Artificial Intelligence (AI) into marketing strategies has revolutionized the tourism industry by enhancing tourist attraction and engagement. This study aims to explore the impact of AI on tourist attraction from a marketing perspective, emphasizing how AI-driven tools and techno...

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Bibliographic Details
Main Author: Barbara Olga Antczak
Format: Article
Language:English
Published: Akademia Nauk Stosowanych WSGE im. A. De Gasperi w Józefowie 2025-07-01
Series:Journal of Modern Science
Subjects:
Online Access:https://www.jomswsge.com/The-Impact-of-Artificial-Intelligence-on-Tourism-Industry-A-Marketing-Perspective,208128,0,2.html
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