THE MODERATION EFFECTS OF ACCESS TO FINANCE ON THE IMPACT OF MARKET ORIENTATION AND ENTREPRENEURIAL ORIENTATION ON THE PERFORMANCES OF SMES IN NIGERIA
Nigerian Small and Medium Enterprises (SMEs) are the biggest business industry and a bedrock of the country’s economic development. However, few studies have been conducted on strategic orientation to improve performance. Therefore, this paper determines the effect of strategic orientations on th...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
UUM PRESS
2025-07-01
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| Series: | Journal of Business Management and Accounting |
| Subjects: | |
| Online Access: | https://www.e-journal.uum.edu.my/index.php/jbma/article/view/25933 |
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