The impact of dynamic social norms messages on motivation to participate in organized colorectal cancer-screening programmes: evidence from an online experiment

BackgroundStudies have shown that presenting information about positive trends in peer behavior can have a greater impact on individual behavior than simply communicating their current behavior. In a web-based experiment, we investigated whether highlighting a positive trend in the uptake of the Eng...

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Bibliographic Details
Main Authors: Sandro Tiziano Stoffel, Jie Gao, Yasemin Hirst, Christian Von Wagner
Format: Article
Language:English
Published: Frontiers Media S.A. 2025-05-01
Series:Frontiers in Behavioral Economics
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/frbhe.2025.1566172/full
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