Bridging the Gap: Harnessing the Power of Machine Learning and Big Data for Media Research

This paper explores the use of machine learning and big data to enhance mass media research. It covers topics such as principles of machine learning relevant to media studies, integration of computational methods with media research, data collection and preprocessing techniques, visualization of res...

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Bibliographic Details
Main Author: Li-jing Arthur Chang
Format: Article
Language:English
Published: International Institute of Informatics and Cybernetics 2024-12-01
Series:Journal of Systemics, Cybernetics and Informatics
Subjects:
Online Access:http://www.iiisci.org/Journal/PDV/sci/pdfs/SA298QT24.pdf
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