THE SALES PLANNING IN THE AUTOMOTIVE BUSINESS: STRUCTURE OF PLANNING

The definition of sales planning is given, methods of planning and the structure of sales at the automotive companies are described. Some exceptional cases which can be met at the time of application of the sales plan are described.

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Bibliographic Details
Main Author: D. Prokudin
Format: Article
Language:English
Published: Publishing House of the State University of Management 2017-01-01
Series:Вестник университета
Subjects:
Online Access:https://vestnik.guu.ru/jour/article/view/555
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