Applying QFD to the Vehicle Market Deployment Process
This study presents a practical methodology for systematically incorporating customer expectations and needs into the market implementation of electric vehicles (EVs). Utilising Quality Function Deployment (QFD), companies can evaluate and understand customer requirements, optimise product improveme...
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| Main Authors: | Marta Pino-Servian, Álvaro de la Puente-Gil, Antonio Colmenar-Santos, Enrique Rosales-Asensio |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-05-01
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| Series: | World Electric Vehicle Journal |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2032-6653/16/5/285 |
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