MARKETING COMMUNICATION IN THE DIGITAL AGE

Marketing communication helps businesses grow and prosper, creates relationships, strengthens the effectiveness of organizations, and allows people to learn about one another. Once companies have developed products and services, they must communicate the value and benefits of the offerings to curren...

Full description

Saved in:
Bibliographic Details
Main Author: Olimpia OANCEA
Format: Article
Language:English
Published: University of Pitesti 2021-12-01
Series:Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice
Subjects:
Online Access:http://economic.upit.ro/RePEc/pdf/2021_3_23.pdf
Tags: Add Tag
No Tags, Be the first to tag this record!