HOW INTERACTIVE DIGITAL COMMUNITIES IMPACT PUBLIC RELATIONS
In the ever-changing landscape of communication, this study investigates the impact of interactive digital communities on public relations. By exploring the dynamic relationship between interactive media and PR in the digital age, the paper examines the multifaceted influence of interactive media i...
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Main Authors: | JOAN TIRWYN HASSAN, EMMANUEL JIBB ADAMS, JOY AMARACHI OFORDI |
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Format: | Article |
Language: | English |
Published: |
Federal University Wukari
2023-12-01
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Series: | International Studies Journal |
Online Access: | https://wissjournals.com.ng/index.php/wiss/article/view/217 |
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