SMM for Promoting Healthy Eating: Bibliometric Analysis
This article summarizes the arguments and counterarguments within the scientific discussion on the use of social media marketing (SMM) for promoting healthy eating. The main goal of the present study was to analyse the trends and effectiveness of SMM tools in the fields of healthy eating and human b...
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| Format: | Article |
|---|---|
| Language: | English |
| Published: |
Sumy State University
2025-01-01
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| Series: | Marketing i Menedžment Innovacij |
| Subjects: | |
| Online Access: | https://mmi.sumdu.edu.ua/wp-content/uploads/2025/01/09_Ziabina-et-al.pdf |
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