THE ONLINE COMMUNITY AS A MODERN MARKETING TOOL
Background. Today, a growing number of companies recognize the importance of forming and nurturing a community, making communities an essential marketing tool. These communities bring together like-minded individuals around a brand, enabling participants with shared interests, goals, or visions of t...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Science and Innovation Center Publishing House
2024-12-01
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| Series: | Наука Красноярья |
| Subjects: | |
| Online Access: | https://kras-science.ru/jour/index.php/nk/article/view/271 |
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