Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions

This study aims to understand how InsurTech has developed in Korea. To achieve this, we collected InsurTech-related news articles published in the Korean media over the past eight years. Using a relatedness analysis based on the TopicRank algorithm, a text-mining technique, we extracted the top keyw...

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Main Authors: Yongsu Lee, Hyosook Yim
Format: Article
Language:English
Published: MDPI AG 2025-01-01
Series:Administrative Sciences
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Online Access:https://www.mdpi.com/2076-3387/15/1/25
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author Yongsu Lee
Hyosook Yim
author_facet Yongsu Lee
Hyosook Yim
author_sort Yongsu Lee
collection DOAJ
description This study aims to understand how InsurTech has developed in Korea. To achieve this, we collected InsurTech-related news articles published in the Korean media over the past eight years. Using a relatedness analysis based on the TopicRank algorithm, a text-mining technique, we extracted the top keywords associated with InsurTech by year. The extracted keywords were analyzed and discussed in terms of development trends: which technologies gained prominence over time, who the key players were, and what solutions were introduced. The analysis revealed several key trends in InsurTech’s development in Korea. First, regarding changes in InsurTech technology, blockchain and the Internet of Things initially garnered significant attention, but artificial intelligence and big data later emerged as more critical technologies. Second, in terms of market players, government agencies and research institutes initially created forums for discussion, such as seminars to draw social attention to InsurTech. Over time, innovative startups entered the market, general agencies specializing in insurance brokerage gained prominence in the online marketplace, and the entry of Big Tech platforms further diversified the market. Finally, in terms of InsurTech-related insurance solutions, early attention was focused on developing new products. However, the trend gradually shifted toward improving the accessibility and convenience of existing insurance services. Additionally, asset management and payment settlement services—linked to financial services beyond traditional insurance—emerged, along with new concepts such as healthcare, which reshaped the approach to insurance services. This study contributes to understanding how InsurTech has evolved by identifying key trends in emerging technologies, leading market players, and innovations in the insurance value chain. The Korean case provides insights that may help explore similar patterns in other countries.
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spelling doaj-art-747f5165159c4efca5b8274e79d1c59b2025-01-24T13:15:22ZengMDPI AGAdministrative Sciences2076-33872025-01-011512510.3390/admsci15010025Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and SolutionsYongsu Lee0Hyosook Yim1Seoul Business School, aSSIST University, Seoul 03767, Republic of KoreaSeoul Business School, aSSIST University, Seoul 03767, Republic of KoreaThis study aims to understand how InsurTech has developed in Korea. To achieve this, we collected InsurTech-related news articles published in the Korean media over the past eight years. Using a relatedness analysis based on the TopicRank algorithm, a text-mining technique, we extracted the top keywords associated with InsurTech by year. The extracted keywords were analyzed and discussed in terms of development trends: which technologies gained prominence over time, who the key players were, and what solutions were introduced. The analysis revealed several key trends in InsurTech’s development in Korea. First, regarding changes in InsurTech technology, blockchain and the Internet of Things initially garnered significant attention, but artificial intelligence and big data later emerged as more critical technologies. Second, in terms of market players, government agencies and research institutes initially created forums for discussion, such as seminars to draw social attention to InsurTech. Over time, innovative startups entered the market, general agencies specializing in insurance brokerage gained prominence in the online marketplace, and the entry of Big Tech platforms further diversified the market. Finally, in terms of InsurTech-related insurance solutions, early attention was focused on developing new products. However, the trend gradually shifted toward improving the accessibility and convenience of existing insurance services. Additionally, asset management and payment settlement services—linked to financial services beyond traditional insurance—emerged, along with new concepts such as healthcare, which reshaped the approach to insurance services. This study contributes to understanding how InsurTech has evolved by identifying key trends in emerging technologies, leading market players, and innovations in the insurance value chain. The Korean case provides insights that may help explore similar patterns in other countries.https://www.mdpi.com/2076-3387/15/1/25InsurTechtext miningInsurTech technologyInsurTech market playersinsurance solutions
spellingShingle Yongsu Lee
Hyosook Yim
Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
Administrative Sciences
InsurTech
text mining
InsurTech technology
InsurTech market players
insurance solutions
title Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
title_full Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
title_fullStr Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
title_full_unstemmed Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
title_short Trends in InsurTech Development in Korea: A News Media Analysis of Key Technologies, Players, and Solutions
title_sort trends in insurtech development in korea a news media analysis of key technologies players and solutions
topic InsurTech
text mining
InsurTech technology
InsurTech market players
insurance solutions
url https://www.mdpi.com/2076-3387/15/1/25
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AT hyosookyim trendsininsurtechdevelopmentinkoreaanewsmediaanalysisofkeytechnologiesplayersandsolutions