Consumers’ Willingness to Pay and Market Shares for Drinking Milk Profiles with the Region of Origin: Case of Iğdır Province
The aim of the study was to design the drinking milk profiles according to the factors and their levels effecting on the consumers’ purchase decisions towards drinking milk with the region of origin at the retailer level, and then to determine the market shares (MS) and the consumers’ willingness to...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Hasan Eleroğlu
2019-07-01
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| Series: | Turkish Journal of Agriculture: Food Science and Technology |
| Subjects: | |
| Online Access: | http://www.agrifoodscience.com/index.php/TURJAF/article/view/2464 |
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