(Re)coding TikTok: The Memetic Interactivity Codebook for content analysis

TikTok is one of the fastest-growing short-video platforms in the world. Its unique format and interaction possibilities make it a prime space to understand contemporary creators, their practices and strategies. This social medium has been described as structurally memetic, promoting imitation and i...

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Bibliographic Details
Main Authors: Vizcaíno-Verdú Arantxa, Jaramillo-Dent Daniela
Format: Article
Language:English
Published: Sciendo 2023-12-01
Series:Cultural Science
Subjects:
Online Access:https://doi.org/10.2478/csj-2023-0006
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