Ensuring the performance of external communications: An informal classification of target groups
The increasing influence of the investment community on business sustainability highlights the need for a compre hensive understanding and accurate segmentation of this audience. The research aims to identify consistent criteria for intra group differentiation in the perception of financial reportin...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Ural State University of Economics
2024-11-01
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| Series: | Управленец |
| Subjects: | |
| Online Access: | https://upravlenets.usue.ru/en/issues-2024/1709 |
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