Analysis Components of the Digital Consumer Behavior in Romania

This article is investigating the Romanian consumer behavior in the context of the evolution of the online shopping. Given that online stores are a profitable business model in the area of electronic commerce and because the relationship between consumer digital Romania and its decision to purchase...

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Bibliographic Details
Main Authors: Cristian Bogdan Onete, Ioana Teodorescu, Viorel Vasile
Format: Article
Language:English
Published: Editura ASE 2016-08-01
Series:Amfiteatru Economic
Subjects:
Online Access:http://www.amfiteatrueconomic.ro/ArticolEN.aspx?CodArticol=2549
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