Evaluating the Influence of UTAUT Factors on the Adoption of QR Codes in MSMEs: An Application of SEM and ANN Methodologies

Evaluating the Influence of UTAUT Factors on the Adoption of QR Codes in MSMEs: An Application of SEM and ANN Methodologies

In the past twenty years, there have been significant improvements in internet technology, leading to new services accessed through various web-based portals and applications. Mobile payments, often known as m-payments, have gained popularity because of the widespread use of smartphones and advancem...

Full description

Saved in:
Bibliographic Details
Main Authors: Raheem Bux Soormo, Waleed Mugahed Al-Rahmi, Nisar Ahmed Dahri, Fahad Alblehai, Abdulrahman Alshimai, Ayad Aldaijy, Anas A. Salameh
Format: Article
Language:English
Published: IEEE 2024-01-01
Series:IEEE Access
Subjects:
QR code payments
micro
small
and medium enterprises (MSMEs)
structural equation modeling (SEM)
technology adoption
Online Access:https://ieeexplore.ieee.org/document/10772428/
Tags: Add Tag
No Tags, Be the first to tag this record!

Internet

https://ieeexplore.ieee.org/document/10772428/

Similar Items