Mapping intangibilities in creative tourism territories through tangible objects: a methodological approach for developing creative tourism offers
What can people express about their places through the objects that they valorise and link to their territory? Can objects create narratives about a place’s identity and collect significant cultural information that locate people in their places? Can such cultural mapping be a useful tool in the...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
University of Algarve, ESGHT/CINTURS
2019-01-01
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Series: | Tourism & Management Studies |
Subjects: | |
Online Access: | https://www.tmstudies.net/index.php/ectms/article/view/1134/pdf_123 |
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Summary: | What can people express about their places through the objects that
they valorise and link to their territory? Can objects create narratives
about a place’s identity and collect significant cultural information that
locate people in their places? Can such cultural mapping be a useful tool
in the design of creative tourist offers?
The Project CREATOUR held a series of Idea Laboratories with several
entities that provide creative tourism experiences, approaching cultural
mapping through objects as a tool for regional actors to discover what
is ‘so special’ about their places, a way to link tourism offers with the
community where they take place.
These exercise lead participants to remark on the importance and
idiosyncrasy of their regions and evidenced the importance of cultural
mapping to a more sustainable offer and the overall marketing of
destinations. Mapping intangibilities through tangible objects helped to
capture what gives meaning to particular places |
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ISSN: | 2182-8466 |