Impact of social influence, financial literacy, and self-control on saving behavior among micro and small enterprise owners in Uganda

Impact of social influence, financial literacy, and self-control on saving behavior among micro and small enterprise owners in Uganda

This study examines the moderating role of self‑control in the relationship between financial literacy, social influence, and savings behavior among Micro and Small Enterprise (MSE) owners in Kampala, Uganda. The study aims to establish whether self‑control influences the association between financi...

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Bibliographic Details
Main Authors: Eva Mpaata, Mahadih Kyambade, Augustine Matovu, Josephine Naigwe
Format: Article
Language:English
Published: Taylor & Francis Group 2025-12-01
Series:Cogent Psychology
Subjects:
Self-control
savings behaviour
social influence
financial literacy
small enterprises
Social Psychology
Online Access:https://www.tandfonline.com/doi/10.1080/23311908.2025.2471703
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https://www.tandfonline.com/doi/10.1080/23311908.2025.2471703

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