Navigating the privacy paradox in a digital age: balancing innovation, data collection and ethical responsibility
Purpose – The purpose of this paper is to explore the intersection of generative artificial intelligence (AI), data collection and consumer privacy, highlighting ethical tensions in AI-driven advertising. This study examines key challenges, including data mining in smart devices and the implications...
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| Format: | Article |
| Language: | English |
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Emerald Publishing
2025-06-01
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| Series: | Journal of Ethics in Entrepreneurship and Technology |
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| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/JEET-12-2024-0040/full/pdf |
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