Online Purchase Behavior Prediction Model Based on Recurrent Neural Network and Naive Bayes
In the current competition process of e-commerce platforms, the technical and algorithmic wars that can quickly grasp user needs and accurately recommend target commodities are the core tools of platform competition. At the same time, the existing online purchase behavior prediction models lack cons...
Saved in:
| Main Authors: | , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2024-12-01
|
| Series: | Journal of Theoretical and Applied Electronic Commerce Research |
| Subjects: | |
| Online Access: | https://www.mdpi.com/0718-1876/19/4/168 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|