EVALUASI STRATEGI PENETAPAN HARGA JUAL DALAM BISNIS GOURMET LAND CAFE
The purpose of this research is to determine the selling price in Gourmet Land cafe. This research employs cost-based pricing, value-based pricing, mark-up pricing, and competition-based pricing. This research is a descriptive qualitative research which uses the company's financial data to obta...
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| Main Author: | |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Ciputra Surabaya
2016-04-01
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| Series: | Jurnal Performa |
| Online Access: | https://journal.uc.ac.id/index.php/performa/article/view/104 |
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