Choosing the right frame: how context preferences facilitate subsequent decisions
Abstract Context shapes how we perceive choices and, therefore, how we decide between them. For instance, a large body of literature on the “framing effect” demonstrates that people become more risk-seeking when choices are framed in terms of losses. Despite this research, it remains unknown how peo...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Nature Portfolio
2024-12-01
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| Series: | Scientific Reports |
| Online Access: | https://doi.org/10.1038/s41598-024-79510-z |
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