Research on the Market Positioning and Operational Strategy of New Energy Vehicle Brands Going Global — Based on the Support and Optimization of Cross-Border Financial Services

Affected by both carbon reduction policies and energy transition, the development of the global NEV (New Energy Vehicle) industry was booming. Being the biggest NEV manufacturer, Chinese companies are seeking to expand and enter into the foreign market. Specifically, this paper investigates how the...

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Bibliographic Details
Main Author: Liu Xianyi
Format: Article
Language:English
Published: EDP Sciences 2025-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2025/09/shsconf_icdde2025_01020.pdf
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