A STRUCTURAL MODEL DESCRIBE CHINESE TRADESMEN ATTITUDES TOWARDS GREEK STUDENTS CONSUMPTION BEHAVIOR

This study tests evaluates 43 Chinese tradesmen opinios describe the main factors that influnce Greek consumers’ behavior. A structural model was constructed to represent the relationship between consumer components. The model was tested for its Convergent and Discriminant Validity. Moreover it was...

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Bibliographic Details
Main Author: Sofia D. ANASTASIADOU
Format: Article
Language:English
Published: University of Pitesti 2012-12-01
Series:Buletin ştiinţific: Universitatea din Piteşti. Seria Ştiinţe Economice
Subjects:
Online Access:http://economic.upit.ro/repec/pdf/2012_2_10.pdf
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