When Science Meets Digital Branding

The science media ecosystem continues to dramatically change with the proliferation of digital media channels and platforms. While there are many different types of digital media filling this void, the use of online videos, particularly on YouTube, has become one of the main sources for information,...

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Bibliographic Details
Main Authors: Kaiping Chen, Todd Newman, Yanxi Zhou
Format: Article
Language:English
Published: HOPE 2024-05-01
Series:Journal of Quantitative Description: Digital Media
Subjects:
Online Access:https://journalqd.org/article/view/5863
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