Leveraging Large Language Models in Tourism: A Comparative Study of the Latest GPT Omni Models and BERT NLP for Customer Review Classification and Sentiment Analysis
In today’s rapidly evolving digital landscape, customer reviews play a crucial role in shaping the reputation and success of hotels. Accurately analyzing and classifying the sentiment of these reviews offers valuable insights into customer satisfaction, enabling businesses to gain a competitive edge...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2024-12-01
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| Series: | Information |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2078-2489/15/12/792 |
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