Research on the City Image Communication Strategy of Shenyang Based on Xiaohongshu

In the current booming development of new media, Xiaohongshu, as a popular social platform, provides a new path for the dissemination of urban image. This study focuses on Shenyang, analyzing the role of Xiaohongshu in its urban image dissemination, the current status of its dissemination content, a...

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Bibliographic Details
Main Author: Wang Haochun
Format: Article
Language:English
Published: EDP Sciences 2025-01-01
Series:SHS Web of Conferences
Subjects:
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2025/06/shsconf_fems2025_01004.pdf
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