Destination image of China’s National parks from a stakeholder perspective
Abstract China’s national parks are notably complex in global destination image building due to the “ecological protection first” principle, community embeddedness, and multi-stakeholder participation. Using Wuyishan National Park as a case, this study integrates text mining and grounded theory to e...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Nature Portfolio
2025-07-01
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| Series: | Scientific Reports |
| Subjects: | |
| Online Access: | https://doi.org/10.1038/s41598-025-09920-0 |
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