Sustainability and Fashion Brand Communication on Instagram: An analysis beyond engagement
The purpose of this research is to understand how the most sustainable fashion brands, according to five corporate sustainability rankings, use Instagram to disseminate messages related to the field of sustainability, as well as how such communications are received by their followers, not only in t...
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| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad de Navarra
2025-05-01
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| Series: | Communication & Society (Formerly Comunicación y Sociedad) |
| Subjects: | |
| Online Access: | https://revistas.unav.edu/index.php/communication-and-society/article/view/51546 |
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