Legitimacy Strategies for Communicating Corporate Activities Using Symbolic Value
The objective of this paper was to identify the strategies for the use of symbols as communication tools by senior corporate executives in the era of a sudden change in the environment related to the outbreak of the COVID-19 pandemic. While it has been proved that the leadership style (whose part is...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2024-12-01
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| Series: | Economics and Culture |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/jec-2024-0026 |
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