MEASURING THE SATISFACTION OF CONSUMERS OF APPLE JUICE. CASE STUDY
Starting from the important role that consumer perception plays in the success of a business, in this paper we set out to analyze their perception of the apple juice obtained from an agricultural farm in Dambovita county. The study was attended by 103 respondents who were asked a questionnaire consi...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
University of Agricultural Sciences and Veterinary Medicine, Bucharest
2020-01-01
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| Series: | Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development |
| Online Access: | https://managementjournal.usamv.ro/pdf/vol.20_1/Art42.pdf |
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