Factors motivating end-users’ behavioural intention to recommend m-health innovation: multi-group analysis

Factors motivating end-users’ behavioural intention to recommend m-health innovation: multi-group analysis

mHealth innovation is health innovation that is gaining adoption in developing countries. The COVID-19 impact and the brain drain of health practitioners in Nigeria are indicating higher importance of the innovation. However, while the literatures on adoption are rising there is paucity of literatur...

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Bibliographic Details
Main Authors: Ambrose Ogbonna Oloveze, Paschal Anayochukwu Ugwu, Raphael Valentine Obodoechi Okonkwo, Victor Chukwuemeka Okeke, Kelvin Chukwuoyims, Emmanuel Onyedikachi Ahaiwe
Format: Article
Language:English
Published: Academic Research and Publishing UG (i. G.) 2022-09-01
Series:Health Economics and Management Review
Subjects:
mhealth
consumer-centric healthcare
healthcare market
behavioural intention
mobile technology
Online Access:https://armgpublishing.com/wp-content/uploads/2022/09/hem_3_2022_17_31.pdf
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