“Business Concept Proofing 3.0” - A New Model for Validating and Testing Product Ideas in the Digital Environment

This paper introduces a new action-oriented Model for Validating and Testing Product Ideas tailored for the needs of the digital entrepreneurs. The “Business Concept Proofing 3.0” model synthesizes elements from established frameworks such as the Stage-Gate model, Lean Startup methodology, and Desig...

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Bibliographic Details
Main Author: Bezhovski Zlatko
Format: Article
Language:English
Published: Dunarea de Jos University of Galati 2024-12-01
Series:Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics
Subjects:
Online Access:http://eia.feaa.ugal.ro/images/eia/2024_3/Bezhovski_Zlatko.pdf
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