Empowering farmers through science communication: A framework for pesticide risk awareness and adoption

This study evaluates the effectiveness of a science communication framework for pesticide risk awareness and the adoption of safe practices among farmers. The study examines individual risk perception and social adoption mechanisms using the Health Belief Model (HBM) and Diffusion of Innovations (DO...

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Bibliographic Details
Main Authors: Shahbaz Aslam, Babar Hussain, Sohail Riaz, Muhammad Yousaf, Babar Sohail, Faiz Ullah, Sajid Hussain
Format: Article
Language:English
Published: Elsevier 2025-01-01
Series:Social Sciences and Humanities Open
Subjects:
Online Access:http://www.sciencedirect.com/science/article/pii/S2590291125002190
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