High-low level features of destination personality: A four-stage validation study
Research on destination branding has shown that tourists perceive destinations as having a personality structured around three dimensions (exciting, genuine, convivial). We offer a list of destination features likely to constitute the basis of the inferences individuals consensually make about those...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Elsevier
2025-01-01
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| Series: | Social Sciences and Humanities Open |
| Subjects: | |
| Online Access: | http://www.sciencedirect.com/science/article/pii/S2590291125001780 |
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