Reinvigorating rural tourism market potential through entrepreneurial self-efficacy and heritage education
Purpose: Rural tourism is a priority for nations in terms of fostering and reviving tourism development. This can be achieved by focusing on rural tourism entrepreneurship. The purpose of the study is to examine the rural tourism market potential by exploring the significant impact of social, econom...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
International Hellenic University
2024-12-01
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| Series: | Journal of Tourism, Heritage & Services Marketing |
| Subjects: | |
| Online Access: | https://zenodo.org/records/14534671/files/10-2-4.pdf?download=1 |
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