RESEARCH ON OBTAINING AND USING MARKETING INFORMATION IN COMMERCE COMPANIES
The present paper focuses on the issue of using marketing instruments(concepts, policies, strategies, research etc.) in commerce companies inBrasov. The research is about identifying the marketing instruments that areused in the activity of the commerce companies in Brasov and it underlinesthe pecul...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitaria Press Craiova
2008-01-01
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| Series: | Management & Marketing |
| Subjects: | |
| Online Access: | http://www.mnmk.ro/documents/2008-20.pdf |
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