RESEARCH ON METHODS OF DETERMINING CUSTOMER LOYALTY AND ASSESSING THEIR LEVEL OF SATISFACTION
The subject of research in the article is methods of data collection and processing to assess the level of customer satisfaction and loyalty to the company, as well as the possibility of evaluating the collected data. The purpose of the work is the analysis of methods for determining customer loyal...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Kharkiv National University of Radio Electronics
2023-08-01
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| Series: | Сучасний стан наукових досліджень та технологій в промисловості |
| Subjects: | |
| Online Access: | https://itssi-journal.com/index.php/ittsi/article/view/395 |
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